Brand Design. Web Design & Development | 2017
Film post-production and VFX specialist Biktor Kero established himself as a freelancer in 2016, after a decade working in several companies' Audiovisual Department. A personal brand plus a website - where to display his portfolio and services - was badly needed to help him kickstart this adventure.
The visual design guidelines for this project were set towards Biktor's main request: to have something simple, yet attractive and polished. On that grounds, I created a straightforward brand and a website, based on a restricted palette of colours and fonts.
With a single colour and visual inspiration drawn from the distinctive look of celluloid film, I designed a logo as simple as effective in communicating Biktor's professional scope.
As for the website, its UI was based on a Bootstrap template, whose structure and appearance I modified extensively to make it fit with the website's copywriting narrative tempo. Although this website is no longer online, there is a video demo which shows what browsing the web page looked like.