TESLARADIO

Art Direction. Web Design & Copywriting | 2024

CONTEXT

In late 2024, sound hacktivist Chinowski Garachana sought my collaboration as Art Director for his website, an online space —developed by Cardeseo studio— to showcase all his publications and experiences as a creator, researcher, and educator.

SOLUTION

After reviewing the content to be displayed on the website —mainly, references and links to cultural institutions, festivals, projects and artists— plus considering that noise and sound recording have been Chinowski Garachana's scope for over 30 years, the art direction of this project had to be visually neutral and minimalist, with clear and direct copywriting.

PRODUCT MANAGEMENT

Based on the portfolio of images and texts provided by the client, I established the visual and narrative direction of the project with a web mockup, which guided Cardeseo studio in its coding and developing tasks.

LIVE PROJECT

This personal website is a work in progress: new content and sections will continue to be added in the future.

PROJECT
CREDITS

CLIENT
Chinowski Garachana
STAFF
Art direction Alexis Cruzado
Web design Alexis Cruzado
Web development Cardeseo
Copywriting Alexis Cruzado
TOOLS
Web design Figma
Web development WordPress Elementor
Web copywriting Claude | QuillBot
Volver arriba