TESLARADIO
Art Direction. Web Design & Copywriting | 2024
CONTEXT
In late 2024, sound hacktivist Chinowski Garachana sought my collaboration as Art Director for his website, an online space —developed by Cardeseo studio— to showcase all his publications and experiences as a creator, researcher, and educator.
SOLUTION
After reviewing the content to be displayed on the website —mainly, references and links to cultural institutions, festivals, projects and artists— plus considering that noise and sound recording have been Chinowski Garachana's scope for over 30 years, the art direction of this project had to be visually neutral and minimalist, with clear and direct copywriting.
PRODUCT MANAGEMENT
Based on the portfolio of images and texts provided by the client, I established the visual and narrative direction of the project with a web mockup, which guided Cardeseo studio in its coding and developing tasks.
LIVE PROJECT
This personal website is a work in progress: new content and sections will continue to be added in the future.