APPLICATIONS

Every film project development process is marked by three phases: pre-production, production and promotion. For two of them (pre-production and promotion) I designed some very specific applications made to help the Production Department achieve its goals.

PREPRODUCTION | PROMOTION

BRANDING | TEASER POSTERS | PREPRODUCTION DOSSIER
A project with an universe strongly based on the differences between social strata needed a series of logos to identify them, both on the film and in the works derived from its script. Thus, I designed three logos: one as an emblem of the Great Colony (home of the two leading roles of the short film and of the community to which all the characters in the story belong to), another for the Collectors of the Great Colony (the social class its two protagonists come from) and a third one for the Great Coloniy Police (the social class to which the character in conflict with the leading roles belongs to).

PREPRODUCTION | PROMOTION

OFFICIAL POSTER | MERCHANDISING | PROMOTION DOSSIER | DVD
Just as the short film's editing phase was finishing, the promotion phase began, targeting festivals and competitions. Thus, and continuing with the teaser posters series' look & feel, I designed an official poster and a DVD, along with a promotion dossier where the whole finished project was explained: its plot and the film derivations throughout graphic and audiovisual side creations. Alongside, and in order to fulfill the crowdfunders rewarding strategy, I designed a collection of merchandising items (such as badges, stickers and t-shirts) which, adding with copies of the DVD, a comic book and a copy of the official poster, were gifted to the people who supported the film via crowdfunding during its pre-production phase.

UN PETIT DÉTAIL Shortfilm

CONTEXT

A girl and a boy date one night. They enjoy themselves so much and get along so well that they end up in her place. But trouble will start brewing as soon as they find out that something key to crown that fantastic night is missing.

That's the plot behind "Un Petit Détail" by Biktor Kero, a short film which pays homage to the Nouvelle Vague cinema by telling the story of Sara and Nico and their fleeting adventures on one summer night in the city. I supported the project from its beginning, getting involved in the creation of its visual universe.

APPLICATIONS

Since the project would take as long as a year and a half to complete, my work was divided into two phases: the preproduction and promotion stages. Different applications were made progressively and according to the needs of each stage of the project.

PREPRODUCTION | PROMOTION

DOSSIER | POSTERS
In order to make this short film possible, the main goal at its initial phase was to gather the highest possible amount of supporters and fundings. Thus, I designed a complete technical & artistic dossier (along with two teaser posters) to support the work of the project's Production Department towards these goals.

PREPRODUCTION | PROMOTION

OFFICIAL POSTER | DVD | WEBSITE
Once completed the short film's edition process, the promotion phase began. In order to help the project compete in contests and festivals, I designed a series of applications that expanded further the aesthetics of its visual universe, such as an official poster and a DVD with postcards inside, all printed in full color on white cardboard.

A landing page was designed as well to help positioning the project online, by adapting into a simple layout the graphics from the DVD and the official poster.

BOOMBOX Project

Logo variations

Just as the BoomBox was a cube that gathered people around it with light & sound shows, I based the brand concept on the shape that results from putting a square into our three dimensional world: a hexagon, encircled by an array of dots, which represent a surrounding crowd of people approaching to it. Upon that scheme — and to complete the basic visual storytelling of the project, I designed a set of alternative versions of the logo, portraying every possible festive situation that could happen around the BoomBox.